The 2023 Reside-action Barbie movie spurred a cultural craze, pushed by Mattel's advertising and marketing partnerships and organic written content. What must Mattel's executives do up coming with their most valuable franchise? And should they increase their brand name method for Barbie to other toy models? For cellular gadgets, https://onlinecasesolution56458.blogdon.net/details-fiction-and-ivey-case-studies-52441006